Everyone who collaborates with ECAT eCommerce eagerly anticipates the introduction of new features that will reveal the full potential and capabilities of the entire ECAT eCommerce ecosystem. The systematically implemented software, developed over many years, aims to revolutionize online sales in the e-commerce sector. The implementation of a range of innovative technologies, from Manager 3.0 built with the latest technology, to ElasticSearch, Apache Kafka, database replication, advanced security systems, SEO, utility tokenization, proprietary SAS, and the proprietary ECAT eCommerce Marketplace Engine, contributes to creating something grand on a global scale.
By adopting the latest technologies, such as Golang, ECAT eCommerce significantly accelerates the performance of its software while reducing operational costs. The modern approach also includes the use of artificial intelligence for content generation, product management, and customer service, allowing for the automation of many processes. The decision to create ECAT eCommerce Marketplace Engine for their own Aderlo Marketplace stems from the need for greater control and flexibility in marketplace management, eliminating dependence on external technology providers and enabling faster innovation.
Below you will find a list of selected information featured in the video. Watching the Business Informer, you probably noticed that we are approaching the culmination of launching many functions that will undoubtedly accelerate business development for many of us, which is our goal. Please review the topics below. In subsequent articles, we will expand the knowledge conveyed on this topic.
Aderlo Marketplace with its Own Sales Engine
The ECAT eCommerce Marketplace Engine is what we have been working on recently. Today, we will discuss Aderlo Marketplace and its own Marketplace engine. This marks a significant return to the first version of Aderlo Marketplace with what is known as a “headless” approach. Today, I will explain this concept in detail and outline the benefits of having a proprietary engine for a Marketplace.
Separation of Frontend from Backend
Another innovation introduced by the ECAT eCommerce Marketplace Engine is the “headless” system, separating the frontend from the backend. “For the Marketplace, we need our own technology, the so-called headless technology, where the frontend is only visible in the Marketplace,” explains Grzegorz Ciupek.
These systems lead in the United States, but in Poland and Europe, there is a lack of technology that allows for the separation of e-commerce store functionalities and placing them on two separate servers. In our case, the invisible backend remains in the ECAT eCommerce manager, while the visible parts are added to the frontend, making them visible to the customer. We had this solution in the first version of Aderlo Marketplace, although it was written in older PHP technology.
Thanks to this solution, the visual part of the store (frontend) is separated from the backend, allowing for greater flexibility, easier management, and better system performance.
PHP is a Slow Technology
Magento, based on PHP, is an example of technology that is not fast enough. When adding a large number of products, IT specialists, instead of rewriting the code and using modern technologies like Golang, create massive infrastructure, generating high costs for companies implementing Magento. This is neither profitable nor efficient in terms of the online store’s speed. Of course, everything can be optimized, but it involves significant costs.
Embracing Modern Technologies and Programming Languages
We, on the other hand, embrace the latest technologies and programming languages. We can create something that does not exist in the world, and Manager 3.0 is a perfect example of this modern technology. With the heart of the system written in new technology, it is easier for us to build other systems that we can connect to the manager to make everything work efficiently. We build modularly, which is more economical and sensible.
Rapid Management and the Ability to Completely Transform a Store in Minutes
ECAT Manager 3.0 will offer complete marketplace management using the ECAT Marketplace Engine, allowing for rapid stock updates with hundreds of thousands of products. The ever-growing database of products and warehouses ensures continuous growth not only of the store but of the entire ecosystem. It is continuously monitored and updated to meet new market trends. The manager allows for full automation of processes that take days or even months, resulting in time, resource, and most importantly, cost savings.
ECAT eCommerce Marketplace Engine
The ECAT eCommerce Marketplace Engine is a proprietary engine dedicated to handling marketplaces such as Aderlo.pl, WiejskiTarg.pl, and other company partners who decide to implement additional platforms. This engine is designed with flexibility and support for diverse marketplaces in mind, allowing sellers to list their products in an integrated ECAT eCommerce ecosystem.
Imagine that in Poland we will have not 5, 10, or 20, but even 100 own marketplaces, where sellers will be able to take advantage of the advanced features of ECAT eCommerce. Such a scale of operation poses a serious threat to existing brands that dominate the market and start creating a monopoly due to a lack of adequate competition.
Thanks to the ECAT eCommerce Marketplace Engine, we can create large, diverse platforms that pose a real threat to monopolists. Such competition promotes diversity and innovation, which is beneficial for both sellers and consumers.
Creating a New Technology Engine
Creating the ECAT eCommerce Marketplace Engine is based on the latest technologies, which makes a fundamental difference compared to older systems. As Grzegorz Ciupek, CEO of ECAT eCommerce, emphasizes, “We are moving towards the latest technologies and the latest programming languages. We are able to create something that does not exist in the world, and Manager 3.0 is already a perfect example of this.” Unlike traditional solutions like Magento based on PHP, which generate huge costs and are less efficient, ECAT eCommerce uses modern programming languages like Golang, allowing for better performance and lower operating costs.
Why Have a Proprietary Engine?
Managing through ECAT Manager 3.0 ensures full support in order management, complaints, and returns. This allows users to focus on developing their business while we handle logistics and customer service.
Complete care of orders, complaints and returns
The decision to create a proprietary eCommerce engine stems from the need for greater control and flexibility in managing marketplaces. “So listen, ECAT eCommerce Marketplace Engine, our own engine primarily used for the Marketplace, where we build its properties for the Marketplace,” says Grzegorz Ciupek. A proprietary engine allows for better adaptation of functionalities to market and user needs, eliminating dependence on external technology providers. This enables faster innovation and better adaptation to changing market conditions.
AI-Generated Automatic Content
One of the innovative elements of the ECAT eCommerce Marketplace Engine is the ability to generate automatic content using artificial intelligence. Grzegorz Ciupek highlights the advantages of this solution: “AI-generated automatic content, a highly developed platform in terms of AI implementation, both for customer service and content, as well as individual content when uploading products to this online store.” This allows for automatic creation of product descriptions, significantly simplifying the management of large databases and improving marketing efficiency.
Omnibus System Implementation
The Omnibus system introduced by ECAT eCommerce allows for efficient price management of products, especially those from returns and complaints. “Omnibus shows the highest price from the last 30 days. It will show, okay, it costs 70 PLN, the lowest price in the last 30 days was 100 PLN,” explains Grzegorz Ciupek. This allows for dynamic price and promotion management, enabling quick capital thawing and attracting customers with competitive prices, eliminating additional commission costs, for example, on Allegro.
What Distinguishes the Aderlo Engine? No Reindexing Needed
One of the key distinguishing features of the Aderlo engine, part of the ECAT eCommerce Marketplace Engine, is the lack of need for reindexing. “What certainly distinguishes the Marketplace Engine compared to other engines is the lack of need for reindexing,” says Ciupek. Traditional platforms like Magento require time-consuming product reindexing, which delays store operations. Thanks to ECAT eCommerce, this problem has been eliminated, significantly improving the speed and efficiency of marketplaces.
New Website with Modern Design and Functionality
The new version of the main ECAT eCommerce website aims to attract more users, targeting 1000 registrations per month. As Grzegorz Ciupek emphasizes, “We noticed a conversion rate of 12%, which is very high in terms of the number of visits to the number of registrations.” With intensive marketing campaigns, including on platforms like TikTok, and engagement in paid campaigns on fan pages, the company aims to increase visibility and interest in its platform. This approach aims to maximize business potential, attracting thousands of new operators to open their online stores.
Modern Design and Functionalities
In the new version of the site, available at v2.ec-at.com, ECAT eCommerce focuses on highlighting key benefits related to full dropshipping. As Grzegorz Ciupek describes, “Our main goal was to show the main benefits of normal dropshipping and entering the world of full dropshipping, i.e., all this service by ECAT eCommerce.” The site will also present current and future integrations, including Aderlo Marketplace, Wiejski Targ, WordPress, and Magento. The refreshed site aims to improve readability and navigation, which is crucial for users looking for efficient eCommerce solutions.
Sales Statistics and Reports in a New Format
One of the most important elements of the new ECAT eCommerce website will be extensive sales statistics and reports. “In this version, there will already be appropriate statistics, i.e., numbers of how many orders today, in the month, in the year, and total from the very beginning,” informs Grzegorz Ciupek. Additionally, users will be able to use email sales reports, which are highly appreciated. The new version of the site will provide users with access to key data about their business, allowing for better management and planning. We encourage you to visit v2.ec-at.com and share your opinion about the new look and functionality of the site.
Scalability and Performance of Manager 3.0
Comparing Manager 2.0 to the new Manager 3.0, Grzegorz Ciupek notes huge differences in performance and functionality. “When I compare Manager 2.0, many people have already gotten used to 3.0, but when I click and enter Manager 2.0, I say, wow, how could we even use it,” he recalls. The new system allowed for generating over a million zlotys in revenue in December, and about 6 million over the year, showing its huge potential.
New Product Catalog in Manager 3.0
Introducing the new product catalog in Manager 3.0 is a milestone for ECAT eCommerce. Grzegorz Ciupek emphasizes that the new catalog, to be implemented in about two weeks, will allow users to manage product descriptions, titles, and photos more flexibly. “Everyone will be able to work on their version of the offer individually, to give additional benefits from the operator using this specific offer,” says Ciupek. This solution will allow sellers to stand out from the competition and increase the value of their products, which is crucial in the dynamic eCommerce environment.
Automation and Customer Service by AI
One of the most important features introduced in Manager 3.0 is artificial intelligence (AI) technology, which supports both product management and customer service. Grzegorz Ciupek explains: “AI connected to the company’s database, regardless of what online store it is, can quickly get information regarding a customer’s query and precisely respond to their questions in seconds.” Thanks to AI, ECAT eCommerce can automatically update a large number of products, significantly speeding up operational processes. Additionally, AI handling customer queries allows for significant cost reduction, which is particularly important when scaling a business.
Scalability and Performance of Manager 3.0
Manager 3.0 was designed with high performance and scalability in mind, confirmed by the use of ElasticSearch technology. As Ciupek notes, “The entire ElasticSearch is built into the manager. What is happening now, how quickly it clicks, how it moves through tabs, operators greatly appreciate it.” New functionalities, such as integration with Allegro and proprietary WordPress stores, are crucial for enabling sellers to conduct online sales effectively. Despite the lack of some functionalities that are in the finalization phase, Manager 3.0 already shows significant differences compared to version 2.0, allowing ECAT eCommerce to achieve impressive financial results.
Implementation of Aderlo Cashback Coin ACC in Stores and Marketplace
A great example for all stores and every mechanism we implement is the technology already introduced in the manager, including Aderlo Cashback Coin as our flagship token. It constitutes an excellent loyalty program that ties the customer to the brand, store, and our entire ecosystem. Thanks to our solutions, the customer automatically receives cashback and points, making them more likely to return to take advantage of the product offer.
The most valuable in business is the returning customer, not the one we have to spend a lot of money to acquire for the first time. Such are the costs of customer acquisition. However, thanks to appropriate technology and a well-constructed system of positioning and visibility in Google, we can significantly reduce these costs for the operator. We continuously work on this, as I mentioned earlier.
Gdzie można znaleźć notowania tokena ACC
Wykres notowań tokena ACC na PancakeSwap.
Gdzie jeszcze znajdziesz token ACC?
Summary. ECAT eCommerce Marketplace Engine. Business Bulletin [Week 21, 2024]
To summarize, the ECAT eCommerce Marketplace Engine is a revolutionary solution that, thanks to modern technologies such as Golang, ElasticSearch, Apache Kafka, and artificial intelligence, opens up new possibilities for online sellers. The separation of backend from frontend, the lack of need for reindexing, and advanced product and customer management systems make this platform a leader in eCommerce. We eagerly await further innovations and developments that will accelerate business growth for our users, raising online sales standards worldwide.
Dołącz do społeczności ECAT eCommerce i wystartuj w biznesie.
Kanały wsparcia w ECAT eCommerce
- Kanał informacyjny dla polskiej społeczności.
- Kanał dyskusyjny dla polskiej społeczności.
- Międzynarodowy kanał wsparcia na Discord