ECAT eCommerce is a dynamically evolving e-commerce platform that continually introduces innovative solutions and plans future steps to maintain continuous and rapid development. We are preparing for expansion into the Czech market. In the latest update from ECAT eCommerce, we will learn about the strategies the company adopts to sustain dynamic growth and its plans for the future, including expansion into new European markets.
Below are some key points, but if you want to learn more, for example, about the expansion into the Czech market, I encourage you to watch the video material at the end of the article.
Planning and Development – News in the World of ECAT eCommerce
The company is still operating on Manager 2.0 but is eagerly awaiting the arrival of Manager 3.0. The new version is expected to bring significantly greater development capabilities, business scaling, the addition of new features, and facilitate entry into new foreign markets.
Website Positioning at ec-at.com
We have started positioning our website ec-at.com by introducing:
1. Google Reviews System
We implemented the Google Reviews system, where customer reviews automatically appear on our site after being submitted. Reviews are immediately visible on the site, enhancing customer trust and demonstrating the usefulness of our system for entrepreneurs while improving our site’s visibility.
2. Launched our blog in multiple languages
We have launched a blog that was not present until now. We place great emphasis on it for website positioning. This blog is written in several languages, including Polish, English, Czech, and Ukrainian. You can switch the page to any language you prefer. Writing articles allows our company to position itself in markets where we plan to expand. This step is intended not only to enhance the positioning of the website but also to prepare the platform for expansion into new markets. The first foreign market to be launched is the Czech market.
3. Marketing without spending money
How much do we spend on marketing? NOTHING! Currently, the company does not invest in marketing but relies on the attractiveness of its product. This approach is supported by a growing number of registrations in Manager 2.0, attracting businesses and partners interested in collaboration. This creates organic traffic naturally, and clients also come through affiliations.
We are not concerned about our business; whether it will operate well or is well-planned because it has been developed over many years. You know how it was at the very beginning, what path we had to take to reach the point where we are now, generating hundreds of thousands of złotys weekly, and we are proud to have reached such a level where year-on-year we exceed our results by 100%.
So once again, more than in the previous year, this is something to be proud of. Rarely does any company achieve a 100% year-on-year growth. And this is nothing compared to the capabilities of our platform and the marketing potential we have, operating based on our Full Dropshipping business model.
We have introduced the ability to track sales statistics.
On our website, ec-at.com, the option to track sales statistics in our system has been added. Now, everyone can enter and monitor the numbers that change from hour to hour. You can:
- Find out how many orders have come in on a given day, month, year, and in total since the beginning of ECAT eCommerce’s operation.
- See how many warehouses are connected. Currently, 179 warehouses are connected.
- What is the number of products in the system? Currently, 745,514 products are available for sale.
- Support is available 24 hours, 7 days a week
Expansion into the Czech market and development prospects in this market.
We are preparing for international expansion. In the manager, you can see that we are preparing for several countries. The UK is operationally ready, but the Czech Republic is the easiest for us to launch and is currently a priority market. We are prepared logistically and conceptually and are in the process of preparing logistically in terms of legal entities, where we are completing its registration.
According to 2022 data, the e-commerce market in the Czech Republic reached a value of 12.5 billion PLN and experiences a year-on-year growth of 20 to 30%. The value of this market in 2022 is comparable to the Polish e-commerce market in 2017, showcasing an impressive growth in this dynamically evolving market. There are several reasons why the Czech Republic is an attractive market for Polish sellers. The advantages of the Czech market include:
- The Czech market is dispersed, with no dominating company, making it easier for a new player to enter compared to the Polish market.
- The country presents significant growth potential, influenced by customer behavior and a tendency towards online shopping.
- While currently operating on Manager 2.0, we eagerly await the introduction of Manager 3.0 to enhance our effectiveness in the Czech market.
- The similarity between the Polish and Czech languages facilitates reaching Czech customers.
- The Czech Republic boasts a high standard of living, indicating a greater inclination for online shopping. These preferences towards exclusive products create new opportunities for ECAT eCommerce.
- Being a member of the European Union facilitates cross-border trade. The Czech market is within our reach, but is it easily accessible?
Certainly, success in the Czech market is not guaranteed. Polish companies will need to tailor their offerings to the needs of Czech customers and ensure proper promotion and marketing to gain acceptance in the Czech market.
However, ECAT eCommerce offers its partners a range of tools and services that can assist them in achieving success in the Czech Republic. The company provides access to a wide range of products, marketing and logistical support, and customer service assistance. Therefore, the Czech market is within our reach.
Development Prospects of ECAT eCommerce in Poland and Abroad.
As ECAT eCommerce introduces innovations, increases its presence in foreign markets, and adjusts strategies, it can achieve even greater success. The Czech market is not the only one of interest; there are also plans for the British, German, Spanish markets, and many more. Looking to the future, we see potential in technological development and expansion into additional European markets. Initial public offerings of operational companies on the Czech stock exchange are planned, opening new opportunities for shareholders.
For more details, you can refer to the video material below.
ATTENTION! At the end of the video, there is a glitch with a loss of image and deterioration of sound. However, the news can still be heard.
Summary
ECAT eCommerce not only maintains its position in the market but also actively plans and implements changes to meet the challenges of e-commerce. Expanding into the Czech market, innovative technological solutions, and a focused marketing strategy are key elements of the company’s success. We eagerly anticipate the introduction of Manager 3.0. And, of course, we are waiting for further updates from ECAT eCommerce.
![Aderlo Marketplace on Magento. ECAT eCommerce Informer [Week 18, 2024]](https://ec-at.com/wp-content/uploads/2024/05/Aderlo-Marketplace-on-Magento.-ECAT-eCommerce-Informer-Week-18-2024.jpg)